Domain expertise was our primary building block and it still is the peg on which we hang the coat of our success. We have a talented pool of employees who come from diverse backgrounds - technology, healthcare, journalism, advertising and law, to name just a few. We wanted to strengthen this domain focus, not dilute it, and so with that in mind, we've organized the company into specific verticals.
The technology space is constantly shifting, requiring its players to move even faster to stay ahead of the curve. The technology teams at The PRactice combine technical knowledge with market savvy to help develop effective public relations strategies for clients.
